The Panoramic

1321 Mission Street
San Francisco, CA 94103

"Possibilities to add convenience, intensity, and cheer in cities ... are limitless."

- Jane Jacobs

Fine Arts

2110 Haste Street
Berkeley, CA 94704

1. "Good design is innovative."

- Dieter Rams
10 Principles of Good Design

The Berkeleyan

1910 Oxford Street
Berkeley, CA 94704

2. "Good design makes a product useful."

- Dieter Rams
10 Principles of Good Design

Gaia

2116 Allston Way
Berkeley, CA 94704

3. "Good design is aesthetic.”

- Dieter Rams
10 Principles of Good Design

Bachenheimer

2119 University Avenue
Berkeley, CA 94704

4. "Good design makes a product understandable.”

- Dieter Rams
10 Principles of Good Design

Henry Court

1509 Henry Street
Berkeley, CA 94709

5. "Good design is unobtrusive.”

- Dieter Rams
10 Principles of Good Design

Acton Courtyard

1370 University Avenue
Berkeley, CA 94704

6. "Good design is honest."

- Dieter Rams
10 Principles of Good Design

ARTech

2002 Addison Street
Berkeley, CA 94704

7. "Good design is long-lasting."

- Dieter Rams
10 Principles of Good Design

Harriet

38 Harriet Street
San Francisco, CA 94103

8. "Good design is thorough down to the last detail.”

- Dieter Rams
10 Principles of Good Design

Touriel

2004 University Avenue
Berkeley, CA 94704

9. "Good design is environmentally friendly."

- Dieter Rams
10 Principles of Good Design

Shattuck Lofts

1849 Shattuck Avenue
Berkeley, CA 94709

10. "Good design is as little design as possible."

- Dieter Rams
10 Principles of Good Design

The Independent

2539 Telegraph Ave
Berkeley, CA 94705

"Berkeley needs a visual representation of its own modernity. And Telegraph Avenue needs a bold expression of optimism."

- Patrick Kennedy

2130 Center

2130 Center Street
Berkeley, CA 94704

“More than any other human artifacts, buildings improve with time—if they're allowed to.”

- Stewart Brand

UC Storage

2721 Shattuck Avenue
Berkeley, CA 94705

“That’s the whole meaning of life…isn’t it? Trying to find a place to put your stuff…”

- George Carlin

Panoramic Interests specializes in innovative, infill development.

PROJECTS

All rental projects in Berkeley have rooftop gardens, energy efficient designs, and ground floor retail space.

SMARTSPACE®

Panoramic embraces new ideas & technologies, and has spent the last four years developing new designs for micro-apartments.

IN THE NEWS

“It feels functional – every element of the unit…is designed for convenience and easy access.”  Blanca Torres, San Francisco Business Times